Creativity makes life more fun and more interesting.
EDWARD DE BONOYou can’t dig a different hole by digging the same one deeper.
More Edward de Bono Quotes
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Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent.
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If you do not design the future, someone or something else will design it for you.
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Thinking is the ultimate human resource. Yet we can never be satisfied with our most important skill. No matter how good we become, we should always want to be better.
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Creative thinking is not a talent, it is a skill that can be learned. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and, where appropriate, profits.
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An idea that is developed and put into action is more important than an idea that exists only as an idea.
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Creative thinking – in terms of idea creativity – is not a mystical talent. It is a skill that can be practised and nurtured.
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Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven.
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Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.
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Creativity and lateral thinking have exactly the same basis as humour.
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Dealing with complexity is an inefficient and unnecessary waste of time, attention and mental energy. There is never any justification for things being complex when they could be simple.
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The music that really turns me on is either running toward God or away from God. Both recognize the pivot, that God is at the center of the jaunt.
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You cannot dig a hole in a different place by digging the same hole deeper.
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Intelligence is something we are born with. Thinking is a skill that must be learned.
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They enjoy thinking. They enjoy being creative. They enjoy having ideas. Most people do not enjoy thinking at all.
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Don’t criticise a hypothesis, come up with a better one.
EDWARD DE BONO