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None of us are as creative as all of us.

Steve Jobs

You can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.
STEVE JOBS

Business Competition Success
Strategy is figuring out what not to do.
STEVE JOBS

Business One Liner Strategy
Customers don’t measure you on how hard you tried, they measure you on what you deliver.
STEVE JOBS

Business Customer Deliver Hard Work Measure
Everything is based on a simple rule: Quality is the best business plan, period.
STEVE JOBS

Business Period Planning Quality Rile
Do not try to do everything. Do one thing well.
STEVE JOBS

Advice Business Inspirational Try
A brand is simply trust.
STEVE JOBS

Brand Business One Liner Trust
The hardest thing when you think about focusing. You think focusing is about saying “Yes.” No. Focusing is about saying “No.” And when you say “No,” you piss off people.
STEVE JOBS

Business Focus Inspirational People Piss Off
People don’t know what they want until you show it to them. That’s why I never rely on marketing research. Our task is to read things that are not yet on the page.
STEVE JOBS

Business Market People Reading Research Task
Being the richest man in the cemetery doesn’t matter to me. Going to bed at night saying we’ve done something wonderful, that’s what matters to me.
STEVE JOBS

Bed Entrepreneur Inspirational Man Night Rich Satisfaction Wonderful
I’m as proud of what we don’t do as I am of what we do.
STEVE JOBS

Business Confidence Entrepreneur Hard Work Proud
I’m convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance.
STEVE JOBS

Convinced Entrepreneur Perseverance Separate Success
Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.
STEVE JOBS

Courage Follow Heart Inspirational Intuition Want
That’s been one of my mantras – focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.
STEVE JOBS

Business Clean Complex Focus Mantra Mountain Simplicity Work Hard
Most people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them.
STEVE JOBS

Call Dreamss Ignorance People Phone Separate
Life is about creating and living experiences that are worth sharing.
STEVE JOBS

Creation Experience Life Live Share Travel Worth
We have always been shameless about stealing great ideas.
STEVE JOBS

Business Guilty Ideas Regret Shame Steal

None of us are as creative as all of us.

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None of us are as creative as all of us.

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