You can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.
STEVE JOBSWithout death there would be very little progress.
More Steve Jobs Quotes
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The journey is the reward.
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The best way to create value in the 21st century is to connect Creativity with Technology.
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Innovation is the ability to see change as an opportunity – not a threat.
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Innovation is usually the result of connections of past experiences.
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You cannot mandate productivity, you must provide the tools to let people become their best.
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You have to be burning with “an idea, or a problem, or a wrong that you want to right.” If you’re not passionate enough from the start, you’ll never stick it out.
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The hardest thing when you think about focusing. You think focusing is about saying “Yes.” No. Focusing is about saying “No.” And when you say “No,” you piss off people.
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If you live each day as it was your last, someday you’ll most certainly be right
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My job is not to be easy on people. My job is to take these great people we have and to push them and make them even better.
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Each dream you leave behind is a part of your future that will no longer exist.
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You are all over the map, figure out the top 5 things you want to focus on and get rid of the rest.
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That’s been one of my mantras – focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.
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Your customers don’t care about you. They don’t care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.
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The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle.
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A brand is simply trust.
STEVE JOBS