Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODINThe status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
More Seth Godin Quotes
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I define anxiety as experiencing failure in advance.
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People rarely buy what they need. They buy what they want.
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Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn’t work. No sweat, no need to hyperventilate.
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The job is not your work; what you do with your heart and soul is the work.
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If I fail more than you do, I win.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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Too often, the person who wrecks our work is us.
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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
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Be relentlessly generous, without focusing on when it will come back to you.
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Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
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Human nature is to need a map. If you’re brave enough to draw one, people will follow.
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Gratitude and opportunity create more of the same.
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Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
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Change isn’t made by asking permission. Change is made by asking forgiveness, later.
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Playing safe is very risky.
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