We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
SETH GODINThe status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
More Seth Godin Quotes
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Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
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At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
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You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
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Playing safe is very risky.
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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
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Perfect can’t possibly be the goal, we’re left with generous, important and human instead.
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Your drudgery is another person’s delight. It’s only a job if you treat it that way. The privilege to do our work, to be in control of the promises we make and the things we build, is something worth cherishing.
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Either you defend the status quo, or you invent the future.
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Anyone who says failure is not an option has also ruled out innovation.
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Your best customers are worth far more than your average customers.
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Gratitude and opportunity create more of the same.
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Learning is not watching a video, learning is taking action and seeing what happens.
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Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn’t work. No sweat, no need to hyperventilate.
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I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODIN