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Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.

Seth Godin

Art is a personal act of courage, something one human does that creates change in another.
SETH GODIN

Art Change Courage
You don’t need more time in your day. You need to decide.
SETH GODIN

More Time Needs
The big win is when you refuse to settle for average or mediocre.
SETH GODIN

Average Settling Winning
As you’ve probably discovered, great work makes us uncomfortable.
SETH GODIN

Great Work Uncomfortable
Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODIN

Acceptance Business Perfect
We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
SETH GODIN

Accomplish Done Question Real Stand Want
Just because the tide is out, doesn’t mean there is less water in the ocean.
SETH GODIN

Clever Wisdom Wise
The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
SETH GODIN

Favors Paid
The organizations of the future are filled with smart, fast, flexible people on a mission
SETH GODIN

Organization People Smart
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
If you’re not the best in the world at what you do, then you have to get better.
SETH GODIN

Better Get World
The habit of doing more than is necessary can only be earned through practice.
SETH GODIN

Doing Habit More Practice
In a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures out how to store it away until after the race is over. Sure, he’s tired. Everyone is. That’s not the point. The point is to run.
SETH GODIN

Distance Running Tired
Don’t waste time looking for a better pencil: learn to write better.
SETH GODIN

Time Waste Writing
Who you hang out with determines what you dream about and what you collide with. And the collisions and the dreams lead to your changes. And the changes are what you become. Change the outcome by changing your circle.
SETH GODIN

Circles Dream Outcomes
Connect, create meaning, make a difference, matter, be missed.
SETH GODIN

Customer Differences Making Marketing

Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.

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Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.

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