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As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.

Seth Godin

You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
SETH GODIN

Art Pieces Wonder
We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
SETH GODIN

Accomplish Done Question Real Stand Want
If you want to be a leader, go lead
SETH GODIN

Lead Leader Supporter Want
Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
SETH GODIN

Archive Goal People
The big win is when you refuse to settle for average or mediocre.
SETH GODIN

Average Settling Winning
Just because something is easy to measure doesn’t mean it’s important.
SETH GODIN

Christian Mean Motivational
There’s a big difference between not settling and not starting.
SETH GODIN

Differences Settling Starting
We fail when we give up too soon.
SETH GODIN

Failing Giving Giving Up
When you put your ideas in the world, then, and only then, do you know if they’re real.
SETH GODIN

Ideas Real World
Leadership is the art of giving people a platform for spreading ideas that work.
SETH GODIN

Art Ideas Leadership
Are you copying others? People won’t pay extra for that. You won’t be followed for that.
SETH GODIN

Copying Pay People
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
SETH GODIN

Essence Marketing People
The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
SETH GODIN

Goal Moving Opportunity
Finding new ways, more clever ways to interrupt people doesn’t work.
SETH GODIN

Clever Marketing People
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN

Competition Requirements Way
There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
SETH GODIN

Failing Missions Plans

As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.

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As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.

Related Topics

Popular Authors

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