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I love you is unsubtle. It removes explanations, facilities, degrees, scruples.

Roland Barthes

Physically, the Ventoux is dreadful. Bald, it’s the spirit of Dry: Its climate (it is much more an essence of climate than a geographic place) makes it a damned terrain, a testing place for heroes, something like a higher hell.
ROLAND BARTHES

Essence Hell Heroes High Place
A photograph is always invisible, it is not it that we see.
ROLAND BARTHES

Invisible Photograph See
The text is a tissue of quotations drawn from the innumerable centres of culture.
ROLAND BARTHES

Culture Drawing Text
What love lays bare in me is energy.
ROLAND BARTHES

Bare Energy Love One Liner
Wine is a part of society because it provides a basis not only for a morality but also for an environment; it is an ornament in the slightest ceremonials of French daily life, from the snack to the feast, from the conversation at the local cafT to the speech at a formal dinner.
ROLAND BARTHES

Dinner Environment Formal Moral Society Talk Wine
He who reads a story only once is condemned to read the same story his whole life.
ROLAND BARTHES

Himself Life Reading Story
We know that the war against intelligence is always waged in the name of common sense.
ROLAND BARTHES

Common Deep Intelligence Known Name Philosophy Sense War
I love you is unsubtle. It removes explanations, facilities, degrees, scruples.
ROLAND BARTHES

I Love You Myself Removal
Isn’t the most sensitive point of this mourning the fact that I must lose a language – the amorous language? No more ‘I love you’s.
ROLAND BARTHES

I Love You Language Lose Myself Point
The author enters into his own death, writing begins.
ROLAND BARTHES

Author Beginning Death Deep Writing
We don’t forget, but something vacant settles in us.
ROLAND BARTHES

Forget Ourselves Settle
All official institutions of language are repeating machines: school, sports, advertising, popular songs, news, all continually repeat the same structure, the same meaning, often the same words: the stereotype is a political fact, the major figure of ideology.
ROLAND BARTHES

Ideas Institution Meaning Official Popular Repeat Structure
Whereas the work is understood to be traceable to a source (through a process of derivation or “filiation”), the Text is without a source – the “author” a mere “guest” at the reading of the Text.
ROLAND BARTHES

Reading Source Text Understand Work
Touch is the most demystifying of all senses, different from sight which is the most magical.
ROLAND BARTHES

Different Magic Sight Touch
Thus every writer’s motto reads: mad I cannot be, sane I do not deign to be, neurotic I am.
ROLAND BARTHES

Design Myself Reading Writing
I encounter millions of bodies in my life; of these millions, I may desire some hundreds; but of these hundreds, I love only one.
ROLAND BARTHES

Body Desire Life Love Myself

I love you is unsubtle. It removes explanations, facilities, degrees, scruples.

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I love you is unsubtle. It removes explanations, facilities, degrees, scruples.

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