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Strategy is about setting yourself apart from the competition. It’s not a matter of being better at what you do – it’s a matter of being different at what you do.

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Better Competition Different Started Yourself

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

In the vast majority of businesses, there is simply no such thing as “the best.”
MICHAEL PORTER

Best Business Majority Simplicity
Change brings opportunities. On the other hand, change can be confusing.
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Change Confusion Hands Opportunity
Finally, strategy must have continuity. It can’t be constantly reinvented.
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Constant Invention Strategy
Sound strategy starts with having the right goal
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Goal Right Sound Start
Without a goal analytics is aimless and worthless.
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Aim Goal Wasted Worth
You can’t be all things to all people.
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Be Yourself People Self Love
The chief strategist of an organization has to be the leader – the CEO.
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Leadership Organization Strategy
Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.
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Activity Choice Competition Deliver Different Unique
Technology has given us this wonderful opportunity to have low energy costs. We have to seize that, rather than keep debating and discussing and fighting over it.
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Cost Discussion Energy Fight Low Opportunity Technology Wonderful
Companies operating in urban communities have a tremendous ripple effect.
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Community Company Effect Urban
If your goal is anything but profitability – if it’s to be big, or to grow fast, or to become a technology leader – you’ll hit problems.
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Big Goal Leadership Problem Profit Yourself
The underlying principles of strategy are enduring, regardless of technology or the pace of change.
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Change Endurance Pace Principle Technology
Operational effectiveness and strategy are both essential to superior performance.
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Effect Operational Performance Superior
If a strategy meets a goal: It’s working. If a strategy meets a target: It’s a success.
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Goal Inspirational Strategy Success Work
A strategy delineates a territory in which a company seeks to be unique.
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Company Seek Strategy Territory Unique
Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.
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Choice Different Strategy Yourself

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