People can be really smart or have skills that are directly applicable, but if they don’t really believe in it, then they are not going to really work hard.
I think as a company, if you can get two things right–having a clear direction on what you are trying to do and bringing in great people who can execute on the stuff–then you can do pretty well.
Books allow you to fully explore a topic and immerse yourself in a deeper way than most media today. I’m looking forward to shifting more of my media diet towards reading books.
