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A media system wants ostensible diversity that conceals an actual uniformity

Joseph Goebbels

That propaganda is good which leads to success, and that is bad which fails to achieve the desired result. It is not propaganda’s task to be intelligent, its task is to lead to success.
JOSEPH GOEBBELS

Desire Direction Failure Goodness Intelligence Leadership Path Propaganda Result Success
Our starting point is not the individual: We do not subscribe to the view that one should feed the hungry, give drink to the thirsty, or clothe the naked. Our objectives are different: We must have a healthy people in order to prevail in the world.
JOSEPH GOEBBELS

Clothes Different Drink Existence Feed Health Hungry Naked Oneself Ourselves Start View World
Propaganda works best when those who are being manipulated are confident they are acting on their own free will.
JOSEPH GOEBBELS

Act Best Confidence Freedom Manipulation Propaganda Willing
Christianity is not a religion for the masses, let alone for all. Cultivated by few and translated into deeds, it is one of the most splendid blossoms that can grow in the soul of a good man.
JOSEPH GOEBBELS

Alone Goodness Growth Man Religion Soul Translation
A lie told once remains a lie but a lie told a thousand times becomes the truth.
JOSEPH GOEBBELS

Deep Lie Time Truth
The essence of propaganda consists in winning people over to an idea so sincerely, so vitally, that in the end they succumb to it utterly and can never escape from it.
JOSEPH GOEBBELS

End Escape Ideas People Propaganda Sincere Win
The rank and file are usually much more primitive than we imagine. Propaganda must therefore always be essentially simple and repetitious.
JOSEPH GOEBBELS

Imagination Propaganda Repeat Simplicity
It is not propaganda’s task to be intelligent, its task is to lead to success.
JOSEPH GOEBBELS

Intelligence Leadership Success
Not every item of news should be published. Rather must those who control news policies endeavor to make every item of news serve a certain purpose.
JOSEPH GOEBBELS

Control Media News Policy Publish Purpose Service
To be a socialist is to submit the I to the thou; socialism is sacrificing the individual to the whole.
JOSEPH GOEBBELS

God Myself Sacrifice
We have had much to bear already. And still more will we have to bear. Let us thank God for being young.
JOSEPH GOEBBELS

God Gratitude Hard Time Thankful Young
The most brilliant propagandist technique will yield no success unless one fundamental principle is borne in mind constantly – it must confine itself to a few points and repeat them over and over.
JOSEPH GOEBBELS

Born Brilliant Fundamental Mindset Principle Repeat Success Technique
If you repeat a lie often enough it becomes accepted as truth.
JOSEPH GOEBBELS

Acceptance Enough Lie Repeat Truth Yourself
There is no need for propaganda to be rich in intellectual content.
JOSEPH GOEBBELS

Intellectual Need Propaganda Rich Satisfaction
There will come a day, when all the lies will collapse under their own weight, and truth will again triumph.
JOSEPH GOEBBELS

Day Destruction Lying Success Truth Weight
Man only honors what he conquers or defends.
JOSEPH GOEBBELS

Conquer Himself Man Protection Respect
Intellectual activity is a danger to the building of character.
JOSEPH GOEBBELS

Build Character Dangerous Intellectual
Revolutions are spiritual acts. They appear first in people, then in politics and the economy. New people form new structures. The transformation we want is first of all spiritual; that will necessarily change the way things are.
JOSEPH GOEBBELS

Act Appearance Change Economy Necessary People Politics Revolution Spiritual Structure Transformation Way
A mother who is not everything for her children: a friend, a teacher, a confidant, a source of joy and founded pride, inducement and soothing, reconciliator, judge and forgiver, that mother obviously chose the wrong job.
JOSEPH GOEBBELS

Children Choice Confidence Forgiveness Friendship Job Joy Judgement Mom Pride Teacher Wrong
During a war, news should be given out for instruction rather than information.
JOSEPH GOEBBELS

Information Instruction News War
Every age that has historical status is governed by aristocracies. Aristocracy with the meaning – the best are ruling. Peoples do never govern themselves. That lunacy was concocted by liberalism. Behind its people’s sovereignty the slyest cheaters are hiding, who don’t want to be recognized.
JOSEPH GOEBBELS

Age Cheating Government Hide History Madness Meaning People Recognition Rule Status
I’m looking for the teacher who is simple enough to be great, and great enough to be simple.
JOSEPH GOEBBELS

Deep Enough Greatness Myself Simplicity Teacher
Do not seek Adolf Hitler with your mind. You will find him through the strength of your hearts.
JOSEPH GOEBBELS

Heart Mindset Search Seek Strength Yourself
The war made possible for us the solution of a whole series of problems that could never have been solved in normal times.
JOSEPH GOEBBELS

Normal Possible Problem Solution Time War
Everything is what you make of it, even yourself.
JOSEPH GOEBBELS

Inspirational Motivational One Liner Power Yourself
Devotion, fervor, longing! Those are my pillars. We have to be the bridge to the future.
JOSEPH GOEBBELS

Bridge Devotion Future
A Jew is for me an object of disgust. I feel like vomiting when I see one. Christ could not possibly have been a Jew. It is not necessary to prove that scientifically – it is a fact. I do not need to prove this with science or scholarship. It is so!
JOSEPH GOEBBELS

Disgust Evidence Myself Necessary Object Possible Science See

A media system wants ostensible diversity that conceals an actual uniformity

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A media system wants ostensible diversity that conceals an actual uniformity

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