“If the German people lay down their arms the whole of Eastern and Southern Europe, together with the Reich, will come under Russian occupation. Behind an iron curtain mass butcheries of people would begin.”

The experience of the individual has become the experience of the people, thanks solely to the camera.

The most brilliant propagandist technique will yield no success unless one fundamental principle is borne in mind constantly – it must confine itself to a few points and repeat them over and over.

The essence of propaganda consists in winning people over to an idea so sincerely, so vitally, that in the end they succumb to it utterly and can never escape from it.

Do you want total war? If necessary, do you want a war more total and radical than anything that we can even imagine today?

Faith moves mountains, but only knowledge moves them to the right place.

We can do without butter, but, despite all our love of peace, not without arms. One cannot shoot with butter, but with guns.

It is not propaganda’s task to be intelligent, its task is to lead to success.

If Christ came back he would drive his treacherous servants out of the temple with a whip.

What does Christianity mean today? National Socialism is a religion. All we lack is a religious genius capable of uprooting outmoded religious practices and putting new ones in their place.

At night I sit in my chamber and read the bible. Far in the distance roars the sea. Then I lie down and think for a long time about the calm and pale man from Nazareth.

In the newspapers there is insulting and stirring up hatred. Those irresponsible daubers!

The masses need something that will give them a thrill of horror.

The modern man is necessarily a seeker of God, maybe a Man of Christ.

Devotion, fervor, longing! Those are my pillars. We have to be the bridge to the future.

I believe in God. When everything collapses, we grip the last hold, we look from the secure haven how the godless society of the old, holy Europe falls apart. May the game begin.

This is the secret of propaganda: Those who are to be persuaded by it should be completely immersed in the ideas of the propaganda, without ever noticing that they are being immersed in it.

The day you stop learning is the day you begin decaying.

The more you try to avoid suffering, the more you suffer, because smaller and more insignificant things begin to torture you, in proportion to your fear of being hurt. The one who does most to avoid suffering is, in the end, the one who suffers most.

Begin now what you will be hereafter.

A loving heart is the beginning of all knowledge.

As soon as government management begins it upsets the natural equilibrium of industrial relations, and each interference only requires further bureaucratic control until the end is the tyranny of the totalitarian state.

In every phenomenon the beginning remains always the most notable moment.

I began to think that my time had come, as the saying is.

It is our part to seek, His to grant what we ask; ours to make a beginning, His to bring it to completion; ours to offer what we can, His to finish what we cannot.