Writers who have neither product utopian trash.
JOHN BERGERWriters who have neither product utopian trash.
JOHN BERGERThe spectator-buyer is meant to envy herself as she will become if she buys the product.
JOHN BERGERWhat is to happen next will take place within the four walls of the story. And this is possible because the story’s voice makes everything its own.
JOHN BERGER[O]ften art has judged the judges, pleaded revenge to the innocent and shown to the future what the past suffered, so that it has never been forgotten.
JOHN BERGERIt is seeing which establishes our place in the surrounding world; we explain that world with words, but words can never undo the fact that we are surrounded by it
JOHN BERGERCompare the cinema with theatre. Both are dramatic arts. Theatre brings actors before a public and every night during the season they re-enact the same drama.
JOHN BERGERIf everything that existed were continually being photographed, every photograph would become meaningless.
JOHN BERGERTo be naked is to be oneself.
JOHN BERGERThat we find a crystal or a poppy beautiful means that we are less alone, that we are more deeply inserted into existence than the course of a single life would lead us to believe.
JOHN BERGERCommon-sense is part of the home-made ideology of those who have been deprived of fundamental learning, of those who have been kept ignorant.
JOHN BERGERTo be desired is perhaps the closest anybody in this life can reach to feeling immortal.
JOHN BERGERPropaganda requires a permanent network of communication so that it can systematically stifle reflection with emotive or utopian slogans. Its pace is usually fast.
JOHN BERGERWhenever he looked he saw the labour of existence; and this labour, recognised as such, was what constituted reality for him. (On Vincent Van Gogh)
JOHN BERGERAs Nelson Mandela has pointed out, boycott is not a principle, it is a tactic depending upon circumstances.
JOHN BERGERShe is meant to imagine herself transformed by the product into an object of envy for others, an envy which will then justify her loving herself.
JOHN BERGERThe human imagination… has great difficulty in living strictly within the confines of a materialist practice or philosophy.
JOHN BERGER