The path to the CEO’s office should not be through the CFO’s office, and it should not be through the marketing department. It needs to be through engineering and design.
ELON MUSKPeople will buy the car just because it’s a great car. We want them to think it’s excellent value for money and then, oh yeah, it happens to be electric.
More Elon Musk Quotes
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Great companies are built on great products.
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You have to be pretty driven to make it happen. Otherwise, you will just make yourself miserable.
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Patience is a virtue, and I’m learning patience. It’s a tough lesson.
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If heat death is the end of the universe, it really is all about the journey.
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When you struggle with a problem, that’s when you understand it.
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Only the heart senses beauty.
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We need to figure out how to have the things we love, and not destroy the world.
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Work like hell.
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Life is too short for long-term grudges.
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Physics is a good framework for thinking. Boil things down to their fundamental truths and reason up from there.
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It’s OK to have your eggs in one basket as long as you control what happens to that basket.
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As a child I would just question things.
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When people really understand it’s do or die . If we work hard and pull through, it’s going to be a great outcome; people will give it everything they’ve got.
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Failure is an option here. If things are not failing, you are not innovating enough.
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When something is important enough, you do it even if the odds are not in your favor.
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We should be excited about the future & striving to go beyond the horizon!
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When I was in college, I wanted to be involved in things that would change the world.
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My mentality is that of a samurai. I would rather commit seppuku than fail.
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Starting and growing a business is as much about the innovation, drive and determination of the people who do it as it is about the product they sell.
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Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.
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My opinion is it’s a bridge too far to go to fully autonomous cars.
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Innovation comes in many ways.
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Government isn’t that good at rapid advancement of technology. It tends to be better at funding basic research. To have things take off, you’ve got to have commercial companies do it.
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With artificial intelligence we are summoning the demon.
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Some people don’t like change, but you need to embrace change if the alternative is disaster.
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Engineering is the closest thing to magic that exists in the world.
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