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Think ahead. Don’t let day-to-day operations drive out planning.

Donald Rumsfeld

Simply because you do not have evidence that something exists does not mean that you have evidence that it doesn’t exist.
DONALD RUMSFELD

Evidence Existence
Be able to resign. It will improve your value to the President and do wonders for your performance.
DONALD RUMSFELD

Improvement Performance President Value Wonder
Let’s stick something in the ground and not pretend that it’s perfect.
DONALD RUMSFELD

Ground Perfection Pretend
There are no “knowns.” There are things we know that we know. There are known unknowns. That is to say there are things that we now know we don’t know. But there are also unknown unknowns. There are things we do not know we don’t know.
DONALD RUMSFELD

Deep Philosophy
Your performance depends on your people. Select the best, train them and back them. When errors occur, give sharper guidance. If errors persist or if the fit feels wrong, help them move on. The country cannot afford amateur hour in the White House.
DONALD RUMSFELD

Business Error Move On People Performance Politics Training Wrong
Don’t speak ill of your predecessors or successors. You didn’t walk in their shoes.
DONALD RUMSFELD

Ill Shoes Speak Success Walk
If you try to please everybody, somebody’s not going to like it.
DONALD RUMSFELD

Please Try
You go to war with the army you have, not the army you might want or wish to have at a later time.
DONALD RUMSFELD

Army War
Amidst all the clutter, beyond all the obstacles, aside from all the static, are the goals set. Put your head down, do the best job possible, let the flak pass, and work towards those goals.
DONALD RUMSFELD

Goals Head Obstacle Work
If we know anything, it is that weakness is provocative.
DONALD RUMSFELD

Knowledge Weakness
Whatever your position, reach out to those who know more than you do, and have been around longer than you have. Find those people. Listen carefully. And learn.
DONALD RUMSFELD

Care Leadership Learm People Position
If you are not criticized, you may not be doing much.
DONALD RUMSFELD

Criticism Inspirational
Don’t blame the boss. He has enough problems.
DONALD RUMSFELD

Blame Boss Enough Problem
There are known knowns, things we know that we know; and there are known unknowns, things that we know we don’t know. But there are also unknown unknowns, things we do not know we don’t know.
DONALD RUMSFELD

Imagination Knowledge
Presidential leadership needn’t always cost money. Look for low- and no-cost options. They can be surprisingly effective.
DONALD RUMSFELD

Leadership Money Option President
With the press there is no ‘off the record.’
DONALD RUMSFELD

Media Record

Think ahead. Don’t let day-to-day operations drive out planning.

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Think ahead. Don’t let day-to-day operations drive out planning.

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