Be precise. A lack of precision is dangerous when the margin of error is small.
DONALD RUMSFELDThink ahead. Don’t let day-to-day operations drive out planning.
More Donald Rumsfeld Quotes
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Test ideas in the marketplace. You learn from hearing a range of perspectives. Consultation helps engender the support decisions need to be successfully implemented.
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Those who made the decisions with imperfect knowledge will be judged in hindsight by those with considerably more information at their disposal and time for reflection.
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There are known knowns, things we know that we know; and there are known unknowns, things that we know we don’t know. But there are also unknown unknowns, things we do not know we don’t know.
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If you try to please everybody, somebody’s not going to like it.
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Every day is filled with numerous opportunities for serious error. Enjoy it.
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Simply because you do not have evidence that something exists does not mean that you have evidence that it doesn’t exist.
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Presidential leadership needn’t always cost money. Look for low- and no-cost options. They can be surprisingly effective.
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You go to war with the army you have, not the army you might want or wish to have at a later time.
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First rule of politics: you can’t win unless you’re on the ballot. Second rule: If you run, you may lose. And, if you tie, you do not win.
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Let’s stick something in the ground and not pretend that it’s perfect.
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Prune – prune businesses, products, activities, people. Do it annually.
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Arguments of convenience lack integrity and inevitably trip you up.
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If you develop rules, never have more than ten.
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Reduce the number of lawyers. They are like beavers – they get in the middle of the stream and dam it up.
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Your performance depends on your people. Select the best, train them and back them. When errors occur, give sharper guidance. If errors persist or if the fit feels wrong, help them move on. The country cannot afford amateur hour in the White House.
DONALD RUMSFELD