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The most important thing in a piece of music is to seduce people to the point where they start searching.

Brian Eno

I do sometimes look back at things I’ve written in the past, and think, ‘I just don’t remember being the person who wrote that.’
BRIAN ENO

Looks Past Thinking
Make an exhaustive list of everything you might do & do the last thing on the list.
BRIAN ENO

Last might Statistics
Set up a situation that presents you with something slightly beyond your reach.
BRIAN ENO

Beyond Reach Situation
Anything popular is populist, and populist is rarely a good adjective.
BRIAN ENO

Adjectives Populism Populist
What matters in modern music is not the part you can write down, the words and the tune, but the rest – the texture, the atmosphere, the references and associations.
BRIAN ENO

Atmosphere Matters References What Writing
Of course, like anybody I repeat myself endlessly, but I don’t know that I’m doing it, usually.
BRIAN ENO

Courses Knows Repeats
Try to make things that can become better in other people’s minds than they were in yours.
BRIAN ENO

Mind People Trying
I want to rethink surrender as an active verb.
BRIAN ENO

Surrender Verbs Want
It’s actually very easy for democracy to disappear.
BRIAN ENO

Democracy Disappear Easy
Quite often, and in fact more often, I would say, I’m struggling all the way through to think, “What is it I like about this? What is the personality of this thing I’m hearing that I like so much?”
BRIAN ENO

Dark Personality Struggle Sweet
A responsible designer might try to overcome this limitation – probably the engineers at Marshall tried, too. But that sound became the sound of, among others, Jimi Hendrix. That sound is called electric guitar.
BRIAN ENO

Celebrity Electric Guitar Music Overcome Responsible
I believe in singing.
BRIAN ENO

Believe Happen Life Magic Singing
Human development thus far has been fueled and guided by the feeling that things could be, and are probably going to be, better.
BRIAN ENO

Development Feelings Human
Avant-garde music is sort of research music. You’re glad someone’s done it but you don’t necessarily want to listen to it.
BRIAN ENO

Avant Done Garde Research
I wanted to get rid of the element that had been considered essential in pop music: the voice.
BRIAN ENO

Aquariums Essentials Voice
For me it’s always contingent on getting a sound-the sound always suggests what kind of melody it should be. So it’s always sound first and then the line afterwards.
BRIAN ENO

Afterward Firsts Lines Sound

The most important thing in a piece of music is to seduce people to the point where they start searching.

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The most important thing in a piece of music is to seduce people to the point where they start searching.

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