We now assume that when people turn on the evening news, they basically already know what the news is. They’ve heard it on the radio. They’ve seen it on the Internet. They’ve seen it on one of the cable companies. So that makes our job a bit different.
BOB SCHAFFERIt is unlikely Yanukovich won. If he did, his government made it impossible to determine.
More Bob Schaffer Quotes
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My bladder cancer was related to smoking, and I think smoking kills people.
BOB SCHAFFER -
Vote counting and ballot collecting does not occur in the light of day. There are too many occasions when observers and opposing parties lose contact with the ballots.
BOB SCHAFFER -
The revolution has been dubbed “The Orange Revolution,” orange being the campaign color of Viktor Yushchenko. The demonstrators say they are tired of living under a corrupt government…
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My mother is Ukrainian. She immigrated to the U.S. from Canada as a child.
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Nowadays I’m not even sure if newspapers take into account whether a person is a good writer.
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The government’s view is that the best time to announce bad news, news that it doesn’t want the public to dwell on is late on a Friday, when it will wind up in the Saturday papers, which if you were readers, then the week day editions. A holiday weekend is even better.
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It’s no longer just reporting the headlines of the day, but trying to put the headlines into some context and to add some perspective into what they mean.
BOB SCHAFFER -
I always thought writing was the foundation and the basis for journalism in the same way being able to draw is the foundation for art.
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Government is just spending too much money.
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Good policy always trumps bad public relations and the best PR can’t trump bad policy.
BOB SCHAFFER -
But here’s the deal: If I were smart, I could figure out curling. If I were even smarter, I could figure out why people would actually watch other people doing it. I have tried. I can’t. I can’t even figure out the object of the game. Is it like darts? I just don’t get it.
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I think journalism is a great way to do public service, to have an impact on your community.
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There’s fierce competition between all the networks to get the guest who can bring the most pertinent information about whatever the story of the moment happens to be.
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But with 9/11, we found that people tended to come back to the networks and the people who had been our core viewers in the past came back and they have stayed with us.
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A great deal of our ratings on the morning news are people who died during the night with their TV on.
BOB SCHAFFER