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Doctors and patients need as much data as possible to make an informed decision about what treatment is best.

Ben Goldacre

The plural of anecdotes is not data
BEN GOLDACRE

Anecdotes Data Plural
If I was writing a lifestyle book it would have the same advice on every page, and you’d know it all already.
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Book Real Writing
I think you’ll find it’s a bit more complicated than that.
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Bits Complicated Thinking
I agree, the world would be a better place if doctors were less enthusiastic about adopting very new drugs.
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Adopt Doctors Drugs Enthusiastic
There are many differences between medicine and teaching, but they have much in common. Both involve craft and personal expertise, learned through experience; but both can be informed by the experience of others.
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Differences Medicine Teaching
And if, by the end [of this book], you reckon you might still disagree with me, then I offer you this: you’ll still be wrong, but you’ll be wrong with a lot more panache and flair than you could possibly manage right now.
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Book Ends might
Just just because there are flaws in aircraft design that doesn’t mean flying carpets exist.
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Design Mean Pain
Real science is all about critically appraising the evidence for somebody else’s position.
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Inspiration Motivation Real
But as we will see, even these things are hard to do on your own, and in reality require wholesale social and political changes.
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Change Own Political Require
I think you’ll find it’s a bit more complicated than that.
BEN GOLDACRE

Bits Complicated Thinking
Children can be disgusting, and often they can develop extraordinary talents, but I’m yet to meet any child who can stimulate his carotid arteries inside his ribcage.
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Children Talent
Transparency and detail are everything in science.
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Details Everything Transparency
You are a placebo responder. Your body plays tricks on your mind. You cannot be trusted.
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Body Mind Play
You cannot reason people out of a position that they did not reason themselves into.
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Argument People Reason
These corporations run our culture, and they riddle it with bullshit.
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Bullshit Culture Running
The placebo effect is one of the most fascinating things in the whole of medicine. It’s not just about taking a pill, and your performance and your pain getting better. It’s about our beliefs and expectations. It’s about the cultural meaning of a treatment.
BEN GOLDACRE

Inspiration Motivation Pain

Doctors and patients need as much data as possible to make an informed decision about what treatment is best.

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Doctors and patients need as much data as possible to make an informed decision about what treatment is best.

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