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It is a mistake to suppose that the whole issue is how to free man. The issue is to improve the way in which he is controlled.

B. F. Skinner

A person’s genetic endowment, a product of the evolution of the species, is said to explain part of the workings of his mind and his personal history the rest.
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Explanation History Mindset Person Work
The simulated approval and affection with which parents and teachers are often urged to solve behavior problems are counterfeit. So are flattery, backslap-ping, and many other ways of “winning friends.
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Affection Friendship Parents Problem Win
The way positive reinforcement is carried out is more important than the amount.
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Carry Important Positive Reality Way
Teachers must learn how to teach they need only to be taught more effective ways of teaching.
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Education Learning Need Teaching
Some of us learn control, more or less by accident. The rest of us go all our lives not even understanding how it is possible, and blaming our failure on being born the wrong way.
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Blame Born Education Failure Live Ourselves Understand Way Wrong
That’s all teaching is; arranging contingencies which bring changes in behavior.
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Behavior Change Teaching Transformation
At this very moment enormous numbers of intelligent men and women of goodwill are trying to build a better world. But problems are born faster than they can be solved.
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Born Intelligence Man Moments Problem Solve
…not everyone is willing to defend a position of ‘not knowing.’ There is no virtue in ignorance for its own sake.
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Ignorance Position Virtue Willing
A person’s genetic endowment, a product of the evolution of the species, is said to explain part of the workings of his mind and his personal history the rest.
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Explanation History Mindset Person Work
When we say that a man controls himself, we must specify who is controlling whom.
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Control Himself Men
The real question is not whether machines think but whether men do. The mystery which surrounds a thinking machine already surrounds a thinking man.
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Men Question Reality Technology Thinking
Was putting a man on the moon actually easier than improving education in our public schools?
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Easy Education Improvement Men Moon School
The major difference between rats and people is that rats learn from experience.
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Animal Difference Learning People
The real question is not whether machines think but whether men do. The mystery which surrounds a thinking machine already surrounds a thinking man.
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Men Question Reality Technology Thinking
Give me a child and I’ll shape him into anything.
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Children Education Himself Myself
If the world is to save any part of its resources for the future, it must reduce not only consumption but the number of consumers.
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Consumer Future People Save World

It is a mistake to suppose that the whole issue is how to free man. The issue is to improve the way in which he is controlled.

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It is a mistake to suppose that the whole issue is how to free man. The issue is to improve the way in which he is controlled.

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