A powerful tool in the early stages of developing scenarios is to pretend the interface is magic.
ALAN COOPERA powerful tool in the early stages of developing scenarios is to pretend the interface is magic.
ALAN COOPERJust how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
ALAN COOPERIf you are not going to produce albums then you are not going to produce new fans. It’s impossible.
ALAN COOPERThere is little difference technically between a complicated, confusing program and a simple, fun, and powerful product.
ALAN COOPEREnglish bohemians sit in cold orderly rows, like carrots.
ALAN COOPERThe things like that we could fight about, we really don’t. We are pretty lucky for that.
ALAN COOPERBecause computers have memories, we imagine that they must be something like our human memories, but that is simply not true.
ALAN COOPERComputer memories work in a manner alien to human memories. My memory lets me recognize the faces of my friends, whereas my own computer never even recognizes me.
ALAN COOPERIf we want users to like our software we should design it to behave like a likeable person: respectful, generous and helpful.
ALAN COOPERIf your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
ALAN COOPERDefine what the product will do before you design how the product will do it.
ALAN COOPERMy computer’s memory stores a million phone numbers with perfect accuracy, but I have to stop and think to recall my own.
ALAN COOPERComputers no longer interface with humans–they interact, and the interaction will become steadily deeper, more subtle, and more crucial to our collective sanity and ultimate survival.
ALAN COOPERYou Don’t Have to Go Home from Work Exhausted!
ALAN COOPERAs these machines leak into every corner of our lives, they will annoy us, infuriate us, and even kill a few of us.
ALAN COOPERRun for your lives-the computers are invading. Awesomely powerful computers tackling ever more important tasks with awkward, old-fashioned interfaces.
ALAN COOPER