Form follows function straight to hell.
ALAN COOPERIf you are making a chair, the sandpaper can make it smoother. But no amount of sandpaper will turn a chair into a table.
More Alan Cooper Quotes
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No matter how beautiful, no matter how cool your interface, it would be better if there were less of it.
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There is little difference technically between a complicated, confusing program and a simple, fun, and powerful product.
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I just try and learn to be a good husband and be a good father before I am a good rock star. That means saying no to certain things that go with the business.
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There’s only one thing you can use against pure logic, and that’s common sense.
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My computer’s memory stores a million phone numbers with perfect accuracy, but I have to stop and think to recall my own.
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One of the most heinous, insidious lies is the notion that you have to be an asshole to be a successful business person.
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If we want users to like our software we should design it to behave like a likeable person: respectful, generous and helpful.
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If you are not going to produce albums then you are not going to produce new fans. It’s impossible.
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You can get spiritual things out of books and stories and they have nothing to do with religion.
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If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
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Because computers have memories, we imagine that they must be something like our human memories, but that is simply not true.
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As these machines leak into every corner of our lives, they will annoy us, infuriate us, and even kill a few of us.
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The things like that we could fight about, we really don’t. We are pretty lucky for that.
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I’m a huge believer in putting music out as quickly as early as possible.
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Define what the product will do before you design how the product will do it.
ALAN COOPER