You always have to stay true to yourself.
AERIN LAUDERWhen children are little, they really need you in one way. When they’re bigger, they need you as a friend.
More Aerin Lauder Quotes
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AERIN is saturated with the qualities that have surrounded me my entire life, many of which came from my grandmother, Estee: passion, style, hard work, family, and, of course, all things beautiful.
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Even if I wear jeans, I still wear a blazer and jewelry. I think there is something nice about coming to work and dressing nicely.
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I’ve always loved the beauty world. Ever since I was a child, I looked at magazines and wore fragrances and tried out samples and sets. I worked at Clinique in the creative department for a summer during high school. And when I graduated from university,
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I love market research because you really have an idea of what your consumers are looking for.
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The effect of scent is really interesting. It can create a mood and change a feeling immediately. I wanted to create a modern wardrobe of fragrances … fragrances that can be very personal to the woman who’s wearing them.
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And balancing motherhood and career makes you both a better mother and a better businesswoman.
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I discovered I was passionate about the creative process, the product development, creating a concept around a fragrance or lipstick.
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There’s something really interesting about that as a trend, that whole idea of lifestyle and being happy in your surroundings.
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One summer I worked at Estée Lauder, and I really enjoyed the whole creative process.
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I come from an environment where the men actually say, “Is it OK if I take off my jacket?” in a meeting. Everyone wears suits; it is a very dressed-up world.
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As a girl, my favorite toy was my dollhouse; if I could still play with it now, I would! I used to love a well-arranged room: the furniture, the fabric, the lighting.
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I love Pilates, I really do, and I do it three times a week because it works well for me.
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Beauty is my heritage, but home decor is very much my passion.
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I figure if I take my children’s work seriously, maybe they will too. And it reinforces the idea that art is not something alien and esoteric. Anyone can make art.
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I think to make your home as comfortable as possible is so important.
AERIN LAUDER