I love market research because you really have an idea of what your consumers are looking for.
AERIN LAUDERI love laugh lines. It means you’ve had a good life.
More Aerin Lauder Quotes
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As a girl, my favorite toy was my dollhouse; if I could still play with it now, I would! I used to love a well-arranged room: the furniture, the fabric, the lighting.
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I love Pilates, I really do, and I do it three times a week because it works well for me.
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There’s something really interesting about that as a trend, that whole idea of lifestyle and being happy in your surroundings.
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And balancing motherhood and career makes you both a better mother and a better businesswoman.
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I have a lot of passion. I have a lot of pride. I think I do get that from my family. But you can be driven and be nice.
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I think it’s so much fun to create a space. As the world has gotten more and more hectic – with these horrible catastrophes [happening] – people are going out less, ordering in, [having guests over]. People love to be in their homes.
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I’m natural, but I wear makeup seven days a week.
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So the idea of being able to shop cross-category to buy the beach bag, the summer lip gloss, and the pillows for your pool house makes it into very focused, easy life.
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I love laugh lines. It means you’ve had a good life.
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When you ask women what’s the one thing they wish they had more of, they always say time.
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When children are little, they really need you in one way. When they’re bigger, they need you as a friend.
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I figure if I take my children’s work seriously, maybe they will too. And it reinforces the idea that art is not something alien and esoteric. Anyone can make art.
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One summer I worked at Estée Lauder, and I really enjoyed the whole creative process.
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Even if I wear jeans, I still wear a blazer and jewelry. I think there is something nice about coming to work and dressing nicely.
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Luxury is anything that feels special. I mean, it can be a moment.
AERIN LAUDER