Your best customers are worth far more than your average customers.
SETH GODINIf we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
More Seth Godin Quotes
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Successful people are successful for one simple reason: they think about failure differently.
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Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.
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Don’t create for the masses. Create for the people who are your kind of weird.
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Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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Good enough’ stopped being good enough a long time ago. so why not be great?
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One bad review doesn’t ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
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You can be right or you can have empathy. You can’t do both.
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The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The less people know, the more they yell.
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Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
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Don’t find customers for your products, find products for your customers.
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If you are wiling to do something that might not work, you are closer to being an artist.
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Own your dreams. There is no better way to make them happen.
SETH GODIN






