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Remember the Bob Dylan rule: it’s not just a record, it’s a movement.

Seth Godin

I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN

Believe Games Rules Thinking
The opportunity of a lifetime is to pick yourself. Quit waiting to get picked; quit waiting for someone to give you permission; quit waiting for someone to say you are officially qualified… and pick yourself.
SETH GODIN

Giving Opportunity Permission Someone Waiting
Anyone who says failure is not an option has also ruled out innovation.
SETH GODIN

Failure Innovation Option Provoking Thought
Making promises and keeping them is a great way to build a brand.
SETH GODIN

Marketing Promise Way
You don’t make art after you become an artist. You become an artist by ceaselessly making art.
SETH GODIN

Art Life Motivational
As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
SETH GODIN

Matter might Misguide Perfection
The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
SETH GODIN

Elevator Purpose Solution Want
Transferring your passion to your job is far easier than finding a job that happens to match your passion.
SETH GODIN

Jobs Passion Peace
How was your day?’ is a question that matters a lot more than it seems.
SETH GODIN

Day Matter More Seems
A brand that stands for what all brands stand for stands for nothing much.
SETH GODIN

Brands Nothing Stand
Good enough’ stopped being good enough a long time ago. so why not be great?
SETH GODIN

Enough Long Mediocrity Time
Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODIN

Acceptance Business Perfect
Too often, the person who wrecks our work is us.
SETH GODIN

Out Persons Work Wrecks
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
Your best customers are worth far more than your average customers.
SETH GODIN

Average Business Customers
Why waste a sentence saying nothing?
SETH GODIN

Inspire Marketing Successful

Remember the Bob Dylan rule: it’s not just a record, it’s a movement.

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Remember the Bob Dylan rule: it’s not just a record, it’s a movement.

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Popular Authors

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