“Our job is to understand where the market is heading and translate that into practical action.”

Whether B2B or B2C, I believe passionately that good marketing essentials are the same. We all are emotional beings looking for relevance, context and connection.

Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.

Be where the world is going.

Business model innovation is constant in this economy. You start with a vision of a platform. For a while, you think there’s a line of sight, and then it’s gone. There’s suddenly a new angle.

We seek to be as nimble as a startup.

B2B does not mean boring marketing.

Marketing is about innovation.

There is always room in our budget for a little experimentation.

Know thyself. Know the customer. Innovate.

The more passionate that someone is about something, the more you have to listen to them.

An idea doesn’t count if you can’t use it

You can’t sell anything if you can’t tell anything.

Mind share before market share.

There is a shotgun wedding going on and its between Marketing and IT. Finance’s worst nightmare

I have to tell you that June Cleaver had a job in ‘The New Leave It to Beaver.’ She did. Sure, she was a council woman.

You wouldn’t show up to a great job with a terrible resume, so don’t show up to a great man with a terrible past.

As long as a journalist tells the truth, in conscience and fairness, it is not his job to worry about consequences. The truth is never as dangerous as a lie in the long run. I truly believe the truth sets men free.

The test for whether or not you can hold a job should not be the arrangement of your chromosomes.

You get thought of in terms of your last job. So if my last job is that of a meat cleaver-wielding character, I will hardly be cast as some benign, older gentleman.

Writing a good movie brings a writer about as much fame as steering a bicycle. It gets him, however, more jobs. If his movie is bad it will attract only critical tut-tut for him.

Real Dreams don’t require you to abandon your family, quit your job, and move to Tahiti with your paintbrush. They just require that you search your soul for that deep dream you put aside-and go for it. And watch your life light up.

Focus on keeping your spine straight. It is the job of the spine to keep the brain alert.