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If you are making a chair, the sandpaper can make it smoother. But no amount of sandpaper will turn a chair into a table.

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

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If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
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To our human minds, computers behave less like rocks and trees than they do like humans, so we unconsciously treat them like people.
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The things like that we could fight about, we really don’t. We are pretty lucky for that.
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