When I was a teenager, that was when I fell in love with music. It affected me in a deep way. That’s why I love having teenagers at our shows.
ALAN COOPERPast dreams of bliss our lives contain, And slight the chords that still retain A heart estranged to joys again,
More Alan Cooper Quotes
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It has been said that the great scientific disciplines are examples of giants standing on the shoulders of other giants.
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As these machines leak into every corner of our lives, they will annoy us, infuriate us, and even kill a few of us.
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There is little difference technically between a complicated, confusing program and a simple, fun, and powerful product.
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You can get spiritual things out of books and stories and they have nothing to do with religion.
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If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
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In other words, humans have special instincts that tell them how to behave around other sentient beings.
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And as soon as any object exhibits sufficient cognitive function, those instincts kick in and we react as though we were interacting with another sentient human being.
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Just how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
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Past dreams of bliss our lives contain, And slight the chords that still retain A heart estranged to joys again,
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We seem to be keeping old fans and are bringing on new fans that are teenagers. I think that is amazing.
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If we want users to like our software we should design it to behave like a likeable person: respectful, generous and helpful.
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A powerful tool in the early stages of developing scenarios is to pretend the interface is magic.
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To scenes by memory’s silver chain Close-linked, and ever yet apart, That like the vine, whose tendrils young Around some fostering branch have clung, Grown with its growth, as tho’ it sprung From one united heart.
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My computer’s memory stores a million phone numbers with perfect accuracy, but I have to stop and think to recall my own.
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It’s harder than you might think to squander millions of dollars, but a flawed software development process is a tool well suited to the job.
ALAN COOPER






