The birth of the reader must be at the cost of the death of the Author.
ROLAND BARTHESAll official institutions of language are repeating machines: school, sports, advertising, popular songs, news, all continually repeat the same structure, the same meaning, often the same words: the stereotype is a political fact, the major figure of ideology.
More Roland Barthes Quotes
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There is only one way left to escape the alienation of present day society: to retreat ahead of it.
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Television doomed us to the Family, whose household instrument it has become-what the hearth used to be, flanked by the communal kettle.
ROLAND BARTHES -
Language is never innocent.
ROLAND BARTHES -
Myth is neither a lie nor a confession: it is an inflexion.
ROLAND BARTHES -
Those who fail to reread are obliged to read the same story everywhere.
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Each of us has his own rhythm of suffering.
ROLAND BARTHES -
Frontiers are physical as well as symbolic constructions.
ROLAND BARTHES -
The new is not a fashion, it is a value.
ROLAND BARTHES -
Is not the most erotic part of the body wherever the clothing affords a glimpse?
ROLAND BARTHES -
I love you is unsubtle. It removes explanations, facilities, degrees, scruples.
ROLAND BARTHES -
How does meaning get into the image? Where does it end? And if it ends, what is there beyond?
ROLAND BARTHES -
This endured absence is nothing more or less than forgetfulness. I am, intermittently, unfaithful. This is the condition of my survival.
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It must always be considered as though spoken by a character in a novel
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Where you are tender, you speak your plural.
ROLAND BARTHES -
Who speaks is not who writes, and who writes is not who is.
ROLAND BARTHES