Art is too serious to be taken seriously.
AD REINHARDTI tried to oppose the academic to the marketplace.
More Ad Reinhardt Quotes
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I like the idea of the museum world and the university-academic situation where artists talk to each other or where artists or art students study with artists.
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The only and one way to say what abstract art or art-as-art is, is to say what it is not.
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As an artist I would like to eliminate the symbolic pretty much, for black is interesting not as a color but as a non-color and as the absence of color.
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Painting cannot be the only activity of a mature artist.
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I tried to oppose the academic to the marketplace.
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The job at Brooklyn is interesting because Brooklyn reflects what happened to university art departments everywhere. It might be the worst department now, and yet at one point it was the best in the country.
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We all name ourselves. We call ourselves artists. Nobody asks us. Nobody says you are or you aren’t.
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If some student came up and wanted to know where to study painting, you’d want to suggest someplace, but there’s no place. I wouldn’t know where to send a student to study.
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Making it purer and emptier, more absolute and more exclusive – non-objective, non-representational, non-figurative, non-imagist, non-expressionist, non-subjective.
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Now almost every artist outside of New York is connected with some school or some museum school, and even in New York the majority are.
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An artist who dedicates his life to art, burdens his art with his life, and his life with his art.
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The artist as businessman is uglier than the businessman as artist.
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Art is art. Everything else is everything else.
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I taught a lot of art history, especially Chinese, Japanese, and Indian. But the painting classes came back. The nudes came back. Not so much the still lifes.
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As for a picture, if it isn’t worth a thousand words, the hell with it.
AD REINHARDT