To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.
SUN TZUMove swift as the Wind and closely-formed as the Wood. Attack like the Fire and be still as the Mountain.
More Sun Tzu Quotes
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The worst calamities that befall an army arise from hesitation.
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Invincibility lies in the defence; the possibility of victory in the attack.
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Hence to fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
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When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
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The opportunity of defeating the enemy is provided by the enemy himself.
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Therefore, just as water retains no constant shape, so in warfare there are no constant conditions.
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There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed.
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Thus the expert in battle moves the enemy, and is not moved by him.
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When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
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Never venture, never win!
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Rewards for good service should not be deferred a single day.
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Great results, can be achieved with small forces.
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Who does not know the evils of war cannot appreciate its benefits.
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It is easy to love your friend, but sometimes the hardest lesson to learn is to love your enemy.
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To know your Enemy, you must become your Enemy.
SUN TZU