Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
SETH GODINRemarkable visions and genuine insights are always met with resistance.
More Seth Godin Quotes
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In a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures out how to store it away until after the race is over. Sure, he’s tired. Everyone is. That’s not the point. The point is to run.
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You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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Soon is not as good as now.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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The organizations of the future are filled with smart, fast, flexible people on a mission
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People rarely buy what they need. They buy what they want.
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Successful people are successful for one simple reason: they think about failure differently.
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Defending mediocrity is exhausting.
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A big part of doing your work is defending your time and your attention so you can do your work.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Just about anything worth doing is worth doing better.
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Don’t be different just to be different. Be different to be better.
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Do your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
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Your drudgery is another person’s delight. It’s only a job if you treat it that way. The privilege to do our work, to be in control of the promises we make and the things we build, is something worth cherishing.
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