The key is to set realistic customer expectations, and then not to just meet them, but to exceed them – preferably in unexpected and helpful ways.
RICHARD BRANSONI am convinced that companies should put staff first, customers second and shareholders third – ultimately that’s in the best interest of customers and shareholders.
More Richard Branson Quotes
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The amount of time people waste dwelling on failures rather than putting that energy into another project, always amazes me.
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Innovation happens when people are given the freedom to ask questions and the resources and power to find the answers.
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The way you treat your employees is the way they will treat your customers.
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Confidence breeds confidence and negativity breeds negativity.
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Just start. You will learn so many lessons just by doing.
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If you’re looking to become an entrepreneur then don’t waste your time going to university or business school – just get on and do it.
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Every great movement in the world starts with a tiny group of people who simply refuse to accept a situation.
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The brands that will thrive in the coming years are the ones that have a purpose beyond profit.
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Your brand name is only as good as your reputation.
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Please don’t get hung up on this question of whether you need to have experience in an industry before you launch your startup.
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Business opportunities are like buses, there’s always another one coming.
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Doing good is good for business.
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Every success story is a tale of constant adaption, revision and change.
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Life’s too short. If you’re passionate – stand up.
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Breaking the rules and challenging convention is in the DNA of every successful entrepreneur.
RICHARD BRANSON