“Until you understand your customers – deeply and genuinely – you cannot truly serve them.”

Success is meaningless without fulfilment – both begin within.

Be genuinely interested in everyone you meet and everyone you meet will be genuinely interested in you

There are essentially two questions in life – a spiritual question and a material question. The spiritual question is ‘Who am I?’ The material question is ‘What am I to do with my life?’ One leads to the other.

Life is the best and only timekeeper.

While you’ll feel compelled to charge forward it’s often a gentle step back that will reveal to you where you and what you truly seek.

Sometimes in life there’s no problem and sometimes in there is no solution. In this space – between these apparent poles – life flows.

You cannot pour more water into a full cup without causing a spillage.

In life, one has a choice to take one of two paths: to wait for some special day-or to celebrate each special day.

All pursuits are pointless and fruitless unless and until love and compassion are found and then are the foundation and destination of all you do.

There’s no alternative to being yourself. Accept it, honour it, value it – and get on with it.

People will ask you the question ‘how is life treating you?’ But my question is ‘how are you treating life?’ On that your happiness rests

You won’t ever build your confidence from a perception of lack. For it grows and evolves from realising who you are and what you already have.

By simple mathematics giving is key to the world you seek to live in. If I take I alone gain. If I give or share then two at least are enriched.

What people say and feel about you when you’ve left a room is precisely your job while you are in it.

We’re merely one tree with various types, shapes and sizes of leaves that all wave differently in the breeze.

The head thinks. The heart knows.

The key is to set realistic customer expectations, and then not to just meet them, but to exceed them – preferably in unexpected and helpful ways.

In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts.

If you have a business model that relies on customers being misinformed, you better start working on changing your business model.

Customers don’t measure you on how hard you tried, they measure you on what you deliver.

Good service leads to multiple sales. If you take good care of your customers, they will open doors you could never open by yourself.

If you’re competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering.

Your customers don’t care about you. They don’t care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.

If the customer loves you, the government will have to love you.