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Strategy is choice. Strategy means saying no to certain kinds of things.

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Choice Decline Kind Strategy

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

There’s a fundamental distinction between strategy and operational effectiveness.
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Effect Fundamental Operational Strategy
Sound strategy starts with having the right goal
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Goal Right Sound Start
Operational effectiveness and strategy are both essential to superior performance.
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Effect Operational Performance Superior
Without a goal analytics is aimless and worthless.
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Aim Goal Wasted Worth
Companies operating in urban communities have a tremendous ripple effect.
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Community Company Effect Urban
Health care historically has been a very siloed field that’s organized around medical specialties – urology, cardiac surgery, and so forth – and around the supply of these specialty services. The patient is the ping-pong ball that moves from service to service.
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Health History Medicine Organization Patient Service
Strategy is choice. Strategy means saying no to certain kinds of things.
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Choice Decline Kind Strategy
The essence of strategy is choosing what not to do.
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Choice Essence Strategy Yourself
A target should go with every goal. A target is the value that defines success.
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Definition Goal Success Target Value
In the vast majority of businesses, there is simply no such thing as “the best.”
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Best Business Majority Simplicity
If your goal is anything but profitability – if it’s to be big, or to grow fast, or to become a technology leader – you’ll hit problems.
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Big Goal Leadership Problem Profit Yourself
If all you’re trying to do is essentially the same thing as your rivals, then it’s unlikely that you’ll be very successful.
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Rival Success Try Yourself
Innovation is the central issue in economic prosperity.
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Economics Innovation Issues Prosperity
Risk is a function of how poorly a strategy will perform if the ‘wrong’ scenario occurs.
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Function Performance Poor Risk Strategy Wrong
If a strategy meets a goal: It’s working. If a strategy meets a target: It’s a success.
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Goal Inspirational Strategy Success Work
Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different.
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Choice Different Strategy Yourself

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