When you give everyone a voice and give people power, the system usually ends up in a really good place. So, what we view our role as, is giving people that power.
It is really important for us that people understand what the strategy is and that the real approach is to make everything social, not to build a vertical approach.
Right now, with social networks and other tools on the Internet, all of these 500 million people have a way to say what they’re thinking and have their voice be heard.
