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The rank and file are usually much more primitive than we imagine. Propaganda must therefore always be essentially simple and repetitious.

Joseph Goebbels

There is no need for propaganda to be rich in intellectual content.
JOSEPH GOEBBELS

Intellectual Need Propaganda Rich Satisfaction
If you repeat a lie often enough, people will believe it, and you will even come to believe it yourself.
JOSEPH GOEBBELS

Believe Enough Lie People Repeat Yourself
That propaganda is good which leads to success, and that is bad which fails to achieve the desired result. It is not propaganda’s task to be intelligent, its task is to lead to success.
JOSEPH GOEBBELS

Desire Direction Failure Goodness Intelligence Leadership Path Propaganda Result Success
I believe in God. When everything collapses, we grip the last hold, we look from the secure haven how the godless society of the old, holy Europe falls apart. May the game begin.
JOSEPH GOEBBELS

Beginning Believe Destruction Game God Hold Society
Intellectual activity is a danger to the building of character.
JOSEPH GOEBBELS

Build Character Dangerous Intellectual
It is not propaganda’s task to be intelligent, its task is to lead to success.
JOSEPH GOEBBELS

Intelligence Leadership Success
Propaganda is not an end in itself, but a means to an end. If the means achieves the end then the means is good. The new Ministry has no other aim than to unite the nation behind the ideal of the national revolution.
JOSEPH GOEBBELS

Achievement End Goodness Journey Nation Propaganda Revolution
If the day should ever come when we must go, if some day we are compelled to leave the scene of history, we will slam the door so hard that the universe will shake and mankind will stand back in stupefaction.
JOSEPH GOEBBELS

Day Hard History Kind Leaving Man Stand Universe
Think of the press as a great keyboard on which the government can play.
JOSEPH GOEBBELS

Government Greatness Play Thinking
If you tell a lie, tell a big one.
JOSEPH GOEBBELS

Big Lying Yourself
The money pigs of capitalist democracy: Money has made slaves of us. Money is the curse of mankind. It smothers the seed of everything great and good. Every penny is sticky with sweat and blood.
JOSEPH GOEBBELS

Animal Curse Democracy Goodness Greatness Kind Man Money Pig Slave
If Christ came back he would drive his treacherous servants out of the temple with a whip.
JOSEPH GOEBBELS

Drive Funny God Religious Servant
A Jew is for me an object of disgust. I feel like vomiting when I see one. Christ could not possibly have been a Jew. It is not necessary to prove that scientifically – it is a fact. I do not need to prove this with science or scholarship. It is so!
JOSEPH GOEBBELS

Disgust Evidence Myself Necessary Object Possible Science See
In the newspapers there is insulting and stirring up hatred. Those irresponsible daubers!
JOSEPH GOEBBELS

Hate Insult Newspaper Responsibility
A mother who is not everything for her children: a friend, a teacher, a confidant, a source of joy and founded pride, inducement and soothing, reconciliator, judge and forgiver, that mother obviously chose the wrong job.
JOSEPH GOEBBELS

Children Choice Confidence Forgiveness Friendship Job Joy Judgement Mom Pride Teacher Wrong
The English follow the principle that when one lies, it should be a big lie, and one should stick to it.
JOSEPH GOEBBELS

Big Lying Oneself Principle Rule

The rank and file are usually much more primitive than we imagine. Propaganda must therefore always be essentially simple and repetitious.

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The rank and file are usually much more primitive than we imagine. Propaganda must therefore always be essentially simple and repetitious.

Related Topics

Popular Authors

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