Advertising is not merely an assembly of competing messages; it is a language itself which is always being used to make the same general proposal
JOHN BERGERPropaganda requires a permanent network of communication so that it can systematically stifle reflection with emotive or utopian slogans. Its pace is usually fast.
More John Berger Quotes
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Everything became exchangeable because everything became a commodity.
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[O]ften art has judged the judges, pleaded revenge to the innocent and shown to the future what the past suffered, so that it has never been forgotten.
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What is to happen next will take place within the four walls of the story. And this is possible because the story’s voice makes everything its own.
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(The sight of it as an object stimulates the use of it as an object.) Nakedness reveals itself. Nudity is placed on display. To be naked is to be without disguises.
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When we read a story, we inhabit it. The covers of the book are like a roof and four walls.
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Emigration, forced or chosen, across national frontiers or from village to metropolis, is the quintessential experience of our time.
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Hair is associated with sexual power. With passion.
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For the Cro-Magnons, space is a metaphysical arena of continually intermittent appearances and disappearances.
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Traditional Chinese art looked at the Earth from a Confucian mountain top;
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As Nelson Mandela has pointed out, boycott is not a principle, it is a tactic depending upon circumstances.
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We can become anything. That is why injustice is impossible here. There may be the accident of birth, there is no accident of death. Nothing forces us to remain what we were.
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Today the discredit of words is very great.
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The woman’s sexual passion needs to be minimized, so that the spectator may feel that he has the monopoly on such passion
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Nothing in the nature around us is evil. This needs to be repeated since one of the human ways of talking oneself into inhuman acts is to cite the supposed cruelty of nature.
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When we suffer anguish we return to early childhood because that is the period in which we first learnt to suffer the experience of total loss.
JOHN BERGER