Advertising is not merely an assembly of competing messages; it is a language itself which is always being used to make the same general proposal
JOHN BERGERDo you know the legend about cicadas? They say they are the souls of poets who cannot keep quiet because, when they were alive, they never wrote the poems they wanted to.
More John Berger Quotes
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Fanaticism comes from any form of chosen blindness accompanying the pursuit of a single dogma.
JOHN BERGER -
The impulse to paint comes neither from observation nor from the soul (which is probably blind) but from an encounter: the encounter between painter and model: even if the model is a mountain or a shelf of empty medicine bottles.
JOHN BERGER -
The zoo cannot but disappoint. The public purpose of zoos is to offer visitors the opportunity of looking at animals.
JOHN BERGER -
The surveyor of woman in herself is male: the surveyed female. Thus she turns herself into an object – and most particularly an object of vision: a sight.
JOHN BERGER -
Every painted image of something is also about the absence of the real thing. All painting is about the presence of absence.
JOHN BERGER -
A cigarette is a breathing space. It makes a parenthesis.
JOHN BERGER -
As Nelson Mandela has pointed out, boycott is not a principle, it is a tactic depending upon circumstances.
JOHN BERGER -
You cant draw it for others. You can try, of course, but it doesn’t work. People obeying rules laid down my somebody else is not the same thing as respecting life. And if you want to respect life, you have to draw a line.
JOHN BERGER -
Everything in life, is a question of drawing a life, John, and you have to decide for yourself where to draw it.
JOHN BERGER -
It is not an art of the princes or the bourgeoisie. It is popular and vagrant. In the sky of the cinema people learn what they might have been and discover what belongs to them apart from their single lives.
JOHN BERGER -
Writers who have neither product utopian trash.
JOHN BERGER -
Words are so often used in the opposite sense, as a screen of diversion. It’s the struggle towards truthfulness which is the same whether one is writing a poem, a novel or an argument.
JOHN BERGER -
The essence of songs is neither vocal nor cerebral but organic.
JOHN BERGER -
To live and die amongst foreigners may seem less absurd than to live persecuted or tortured by one’s fellow countrymen….
JOHN BERGER -
The zoo cannot but disappoint.
JOHN BERGER






