“If your dad died before you were born, yeah, it hurts – but it’s not like you had a connection with something that was real. Not to say it’s any better – but to have that connection and then have it ripped away was, like, the worst.”

Excellence is being able to perform at a high level over and over again. You can hit a half-court shot once. That’s just the luck of the draw. If you consistently do it… that’s excellence.

Everyone’s supposed to stay in their lines and be neat. ‘You’re a rapper. You’re supposed to rap, carry a boom box, wear chains, and go to the club – that’s all you do. What are you doing collecting art?

They say a midget standing on a giant’s shoulders can see much further than the giant. So I got the whole rap world on my shoulders, they trying to see further than I am.

I can think of no one more relevant and credible in the hip-hop community to build upon Def Jam’s fantastic legacy and move the company into its next groundbreaking era.

I listen to everything – from Sarah McLachlan and Alanis Morissette all the way down to rap like Scarface, UGK and Lauryn Hill.

Biggie was the King Of New York as a rapper. There’s a lot more dangerous guys than Biggie Smalls out there, you know what I’m saying? John Gotti was way closer to King Of New York than him.

When I came into the music, I was forced to be a CEO. I was forced to be an entrepreneur; I was forced to… because I was looking for a deal. I didn’t have this grand scheme of starting a record company and then morphing into a clothing empire.

My passion is music, you know, and music influences culture, influences lifestyle, which leads me to ‘Roc-A-Wear’. I was forced to be an entrepreneur, so that led me to be CEO of ‘Roc-A-Fella’ records, which lead to Def Jam.

I’ve never looked at myself and said that I need to be a certain way to be around a certain sort of people.

Primarily I see myself as so much more than a rapper. I really believe I am the voice for a lot of people who don’t have that microphone or who can’t rap.

Successful people have a bigger fear of failure than people who’ve never done anything because if you haven’t been successful, then you don’t know how it feels to lose it all.

Just strengthening that theme that America is a place of opportunity and hoping to inspire people to fulfill those opportunities, and to want more, and to want better, and to see the places we can go. So many people identify with me because of the place that I come from.

If I go into a studio and find my truth of the moment, there are a number of people in the world who can relate to what I’m saying and are going to buy into what I’m doing. Not because it’s the new thing of the moment, but because it’s genuine emotion. Its how I feel. This is how I articulate the world.

I’m just making an observation. They’re crying out for the love that maybe they didn’t get at home, and they got everything.

People really feel like music is free but will pay $6 for water. You can drink water free out of the tap, and it’s good water. But they’re OK paying for it.

By the time I got to record my first album, I was 26, I didn’t need pen or paper – my memory had been trained just to listen to a song, think of the words, and lay them to tape.

I just want to do whatever makes me happy…Like being totally conscious. Laughing is, like, my favorite thing to do. Being with friends, having fun…being a bit daft.

When I record, it feels like I’m in a bubble. There’s nothing else in my head right then.

To progress in life you must give up the things you do not like.

I think modelling was like the university of life, really. You get to travel but you get thrown into this adult world, which is kind of quite scary.

I’d like a relationship that was like two tree trunks side by side, strong but independent.

I was like: “I’m actually doing this.” And now I feel more confident going into something.

I’m like a boomerang, I always come back.

I want to say that they are not what they seem to be. I want to say that all that seems like fantastic mistakes are not mistake.