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Know that it is good to work. Work with love and think of liking it when you do it.

Brenda Ueland

Advertising companies hire the very brightest, wittiest young people to write for them. Not one single sentence of it is worth repeating. Why? Because it wasn’t meant.
BRENDA UELAND

Advertising People Writing
Think of yourself as incandescent power, illuminated perhaps and forever talked to by God and his messengers.
BRENDA UELAND

Forever Power Thinking
Work freely and rollickingly as though you were talking to a friend who loves you. Mentally (at least three or four times a day) thumb your nose at all know-it-alls, jeerers, critics, doubters.
BRENDA UELAND

Love Talking Three You
You know, I have come to think listening is love, that’s what it really is.
BRENDA UELAND

Listening Thinking
Orthodox criticism … is a murderer of talent. And because the most modest and sensitive people are the most talented, having the most imagination and sympathy, these are the first ones to get killed off.
BRENDA UELAND

Helping Imagination Others People
I know that we live after death and again and again, not in the memory of our children, or as a mulch for trees and flowers, however poetic that may be, but looking passionately and egocentrically out of our eyes.
BRENDA UELAND

Children Flower Memories
These people who are always briskly doing something and as busy as waltzing mice, they have little, sharp, staccato ideas, such as: “I see where I can make an annual cut of $3.47 in my meat budget.” But they have no slow, big ideas.
BRENDA UELAND

Busy Cutting Ideas Thinking Waiting
To have the external pressure of a job removed is very astonishing. Your own will is now your only motor and it has no horse-power.
BRENDA UELAND

Horse Jobs Morning
Self-trust is so important. When you launch on a story, make your neck loose, feel free, good-natured. And be lazy. Feel that you are going to throw it away. Try writing utterly unplanned stories and see what comes out.
BRENDA UELAND

Lazy Self Writing
They do not know that ideas come slowly, and that the more clear, tranquil and unstimulated you are, the slower the ideas come, but the better they are.
BRENDA UELAND

Belief More Slowly Unstimulated
Don’t think of yourself as an intestinal tract and tangle of nerves in the skull, that will not work unless you drink coffee.
BRENDA UELAND

Coffee Skulls Thinking
The best way to know the Truth or Beauty is to try to express it.
BRENDA UELAND

Best Way Trying Way
The writer has a feeling and utters it from his true self. The reader reads it and is immediately infected and has exactly the same feeling. This is the whole secret of enchantment and fascination.
BRENDA UELAND

Feelings Secret Self
You Do Not Know Is in You- an Inexhaustible Fountain of Ideas. Another reason for writing a diary is to discover that the ideas in you are an inexhaustible fountain.
BRENDA UELAND

Fountain Ideas Knows
If we don’t act at all (express our imaginings either in work or a changing personality, so that we can learn and think again something better) we certainly rot.
BRENDA UELAND

Change Thinking Work
… the great artists … do not want security, egoistic or materialistic.
BRENDA UELAND

Artist Materialistic Want

Know that it is good to work. Work with love and think of liking it when you do it.

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Know that it is good to work. Work with love and think of liking it when you do it.

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Popular Authors

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