A great deal of our ratings on the morning news are people who died during the night with their TV on.
BOB SCHAFFERA police reporter walks into the worst moment in someone’s life on every single story that he covers. It’s not like being a sports reporter. That’s a great job and all that and takes certain skills.
More Bob Schaffer Quotes
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The Russians have a lot at stake, and the power of Moscow pride should never be underestimated.
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There are many hands touching ballots after a voter drops his ballot into the ballot box. There is no guarantee of ballot secrecy for anyone, which makes the whole system vulnerable to intimidation and bribery.
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We now assume that when people turn on the evening news, they basically already know what the news is. They’ve heard it on the radio. They’ve seen it on the Internet. They’ve seen it on one of the cable companies. So that makes our job a bit different.
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But here’s the deal: If I were smart, I could figure out curling. If I were even smarter, I could figure out why people would actually watch other people doing it. I have tried. I can’t. I can’t even figure out the object of the game. Is it like darts? I just don’t get it.
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A police reporter walks into the worst moment in someone’s life on every single story that he covers. It’s not like being a sports reporter. That’s a great job and all that and takes certain skills.
BOB SCHAFFER -
The truth is the Super Bowl long ago became more than just a football game. It’s part of our culture, like turkey at Thanksgiving and lights at Christmas, and like those holidays – beyond their meaning – a factor in our economy.
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It is unlikely Yanukovich won. If he did, his government made it impossible to determine.
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The government’s view is that the best time to announce bad news, news that it doesn’t want the public to dwell on is late on a Friday, when it will wind up in the Saturday papers, which if you were readers, then the week day editions. A holiday weekend is even better.
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It’s getting the right person that’s the challenge.
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There’s fierce competition between all the networks to get the guest who can bring the most pertinent information about whatever the story of the moment happens to be.
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Government is just spending too much money.
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Good policy always trumps bad public relations and the best PR can’t trump bad policy.
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It’s no longer just reporting the headlines of the day, but trying to put the headlines into some context and to add some perspective into what they mean.
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But if you don’t enjoy doing something, you’ll be miserable no matter how much money you make.
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My bladder cancer was related to smoking, and I think smoking kills people.
BOB SCHAFFER