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With technology today, companies are less in control of their brand

Blake Mycoskie

TOMS didn’t have to focus on advertising, but on giving in a way that’s sustainable.
BLAKE MYCOSKIE

Focus Giving Way
Allow your team to incorporate giving into their life through their job. Not only do employees stay around a lot longer, they do a lot more good.
BLAKE MYCOSKIE

Giving Jobs Team
TOMS is no longer a shoe company… we’re a one-for-one company.
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Company Shoes Toms
Your backpack is a part of your identity as a student.
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Backpack Identity Students
What got us to where we are today is not going to get us to where we need to go tomorrow.
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Motivational Needs Today
The more you give, the more you live.
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Abundance Baby True Love
The greatest competitive advantage is to allow your employees to be part of something. Something bigger than what you’re doing.
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Advantage Bigger Employee
When people start serving together, they forgot about all their stress, […] all their own problems. They start focusing on someone else’s.
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People Stress Together
Keep it simple: own as little as you can get away with, schedule everything, keep a notebook, don’t let technology enslave you.
BLAKE MYCOSKIE

Notebook Simple Technology
The most important things are actually the easiest to obtain: great friends, good food, and a decent bottle of wine.
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Bottles Important Wine
Giving does not just feel good, but it’s really, really good for business, and it’s good for your personal brand.
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Doe Feel Good Giving
Complicated lives and heaps of possessions don’t necessarily bring happiness; in fact, they can bring the opposite.
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Complicated Facts Opposites
Be tenacious. One thing that has allowed me to have some level of success is that I am fine with cold-calling people. It doesn’t scare me to call someone who has no idea who I am and say I’d love to take you to lunch.
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Ideas Love Lunch People Scare
I surround myself with inspirational quotations.
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Inspirational Quotations Surround
The goal isn’t how much money you make, but how much you help people.
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Goal Helping People
I don’t think college is for everyone. School is awesome, but for me, I was learning a lot more outside the classroom in the real world than I was in school.
BLAKE MYCOSKIE

Motivational Real School

With technology today, companies are less in control of their brand

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With technology today, companies are less in control of their brand

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