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A good product can last forever.

Bernard Arnault

Working in the context of ultra-famous brands like Dior and Vuitton, creative spirits are always going to feel reined in. It’s important that they are free to develop ideas.
BERNARD ARNAULT

Develop Freedom Jobs Leadership Reined
I meet the designers very often, we discuss the products, they show me their ideas, we discuss the ad campaigns and every new invention that we can find for the future.
BERNARD ARNAULT

Designer Discussion Myself Project Togetherness
If you deeply appreciate and love what creative people do and how they think, which is usually in unpredictable and irrational ways, then you can start to understand them. And finally, you can see inside their minds and DNA.
BERNARD ARNAULT

Appreciation Artist Creativity Love Mindset People Understand Yourself
A good product can last forever.
BERNARD ARNAULT

Forever Lasts Products
Affordable luxury – these are two words that don’t go together.
BERNARD ARNAULT

Afford Luxury Togetherness Word
When you are on the management side, you still have to understand the artistic sensibility so that there is a dialogue with the creative side.
BERNARD ARNAULT

Creativity Management Sensible Side Understand Yourself
When something has to be done, do it! In France we are full of good ideas, but we rarely put them into practice.
BERNARD ARNAULT

Action Country Ideas Practice Thinking
I think in business, you have to learn to be patient. Maybe I’m not very patient myself. But I think that I’ve learned the most is be able to wait for something and get it when it’s the right time.
BERNARD ARNAULT

Business Learning Myself Patience Right Thinking Time Yourself
I take time to get close to, and I don’t immediately throw my arms round someone.
BERNARD ARNAULT

Close Myself Time Togetherness
Once we decided to do a tower in New York, it had to say something about our group, reflecting the mix of modernity and creativity in our organization. It’s a symbol.
BERNARD ARNAULT

Construction Creativity Decision Modern Organization Ourselves Symbol Tower
Affordable luxury – these are two words that don’t go together.
BERNARD ARNAULT

Affordable Luxury Together Two
If you deeply appreciate and love what creative people do and how they think, which is usually in unpredictable and irrational ways, then you can start to understand them. And finally, you can see inside their minds and DNA.
BERNARD ARNAULT

DNA People Thinking Unpredictable
It is not enough to have a talented designer; the management must be inspired too. The creative process is very disorganised; the production process has to be very rational.
BERNARD ARNAULT

Art Business Creative Design Enough Management Process Production Rational
When I was working in my first job engineering construction, what I liked the most was working with architects and making buildings that had this creative side coming from the architect and that were making them a big success.
BERNARD ARNAULT

Building Creative Engineering Jobs Success
I like that combination between creativity and the creative process and the organization needed to make a business like this successful worldwide.
BERNARD ARNAULT

Business Creativity Success
In the luxury business, you have to build on heritage.
BERNARD ARNAULT

Build Business Heritage Luxury

A good product can last forever.

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A good product can last forever.

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