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I think pictures and words have the power to make us rich or poor.

Barbara Kruger

Direct address has been a consistent tactic in my work, regardless of the medium that I’m working in.
BARBARA KRUGER

Artist Rehabilitation Tactics
I’ve always thought that it’s good to watch the news to find out what everybody else is looking at and believing, if only because that’s how consensus is constructed.
BARBARA KRUGER

Artist Believe Media
I don’t necessarily think that installation is the only way to go. It’s just a label for certain kinds of arrangements.
BARBARA KRUGER

Labels Thinking Way
Architecture is my first love, if you want to talk about what moves me… the ordering of space, the visual pleasure, architecture’s power to construct our days and nights.
BARBARA KRUGER

First Love Moving Night
Money talks. It starts rumors about careers and complicity and speaks of the tragedies and triumphs of our social lives.
BARBARA KRUGER

Careers Rumor Tragedy
I’m living my life, not buying a lifestyle.
BARBARA KRUGER

Buying Life Lifestyle
Images are made palpable, ironed flat by technology and, in turn, dictate the seemingly real through the representative.
BARBARA KRUGER

Made Real Technology
It’s hard for me to understand how working-class people support themselves.
BARBARA KRUGER

Class People Support
Doubt tempers belief with sanity.
BARBARA KRUGER

Belief Doubt Sanity
If I bring up political power, personal power, it sounds like they’re my terms, and they’re not.
BARBARA KRUGER

Political Sound Term
GIVE YOUR BRAIN AS MUCH ATTENTION AS YOU DO YOUR HAIR AND YOU’LL BE A THOUSAND TIMES BETTER OFF.
BARBARA KRUGER

Brain Giving Hair
Warhol’s images made sense to me, although I knew nothing at the time of his background in commercial art. To be honest, I didn’t think about him a hell of a lot.
BARBARA KRUGER

Art Honest Thinking
We are obliged to steal pieces of language, both visual and textual.
BARBARA KRUGER

Language Pieces Stealing
The different aspects of my activity, whether it’s writing criticism, or doing visual work that incorporates writing, or teaching, or curating, is all of a single cloth, and I don’t make any separation in terms of those practices.
BARBARA KRUGER

Practice Teaching Writing
Fashion is everywhere and about everything. It is folly, vanity and the fun of it all. It is disguise, innuendo, and cunning. It is mean, gorgeous and ambitious, and definitely the last word for the next few seconds.
BARBARA KRUGER

Fashion Fun Mean
Although my art work was heavily informed by my design work on a formal and visual level, as regards meaning and content the two practices parted ways.
BARBARA KRUGER

Art Practice Two

I think pictures and words have the power to make us rich or poor.

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I think pictures and words have the power to make us rich or poor.

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