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You want it, you buy it, you forget it.

Barbara Kruger

Photography has saturated us as spectators from its inception amidst a mingling of laboratorial pursuits and magic acts to its current status as propagator of convention, cultural commodity, and global hobby.
BARBARA KRUGER

Hobbies Magic Photography
I want people to be drawn into the space of the work. And a lot of people are like me in that they have relatively short attention spans. So I shoot for the window of opportunity.
BARBARA KRUGER

Artist Opportunity Space
I think what I’m trying to do is create moments of recognition. To try to detonate some kind of feeling or understanding of lived experience.
BARBARA KRUGER

Feelings Thinking Understanding
the art world has always been an unrelenting taste machine, but now flavors of the month have morphed into flavors of the minute. Again, all a reflection of a wider cultural condition. I mean, the art world is slow compared with the music and movie businesses.
BARBARA KRUGER

Art Mean Reflection
I’m trying to deal with ideas about histories, fame, hearsay, and how public identities are constructed.
BARBARA KRUGER

Artist Ideas Trying
What I’m trying to do is create moments of recognition.
BARBARA KRUGER

Moments Recognition Trying
I think there are different ways of being rigorous, and I am asking people to be as rigorous in their pleasure as in their criticism.
BARBARA KRUGER

Artist People Thinking
Belief is tricky because left to its own devices, it can court a kind of surety, an unquestioning allegiance that fears doubt and destroys difference.
BARBARA KRUGER

Belief Differences Doubt
But I really resist categories – that naming is a closing down of meaning. Women’s art, political art – those categorisations perpetuate a certain kind of marginality which I’m resistant to. But I absolutely define myself as a feminist.
BARBARA KRUGER

Art Feminist Political
You make history when you do business.
BARBARA KRUGER

Business History Make
Money talks. It makes art. It determines what food we eat, whether we are cured or die, and what shoes we wear.
BARBARA KRUGER

Art Money Shoes Talks
Seeing is no longer believing. The very notion of truth has been put into crisis. In a world bloated with images, we are finally learning that photographs do indeed lie.
BARBARA KRUGER

Believe Lying World
I have no complaints, except for the world.
BARBARA KRUGER

Complaints Except World
Direct address has been a consistent tactic in my work, regardless of the medium that I’m working in.
BARBARA KRUGER

Artist Rehabilitation Tactics
I think pictures and words have the power to make us rich or poor.
BARBARA KRUGER

Art Poor Rich Thinking
I have frequently said, and I will repeat again, in the manner of any well-meaning seriality, that I’m interested in mixing the ingratiation of wishful thinking with the criticality of knowing better.
BARBARA KRUGER

Better Knowing Mixing Thinking

You want it, you buy it, you forget it.

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You want it, you buy it, you forget it.

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More Barbara Kruger Quotes