A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
B. F. SKINNERAt this very moment enormous numbers of intelligent men and women of goodwill are trying to build a better world. But problems are born faster than they can be solved.
More B. F. Skinner Quotes
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Society already possesses the psychological techniques needed to obtain universal observance of a code – a code which would guarantee the success of a community or state. The difficulty is that these techniques are in the hands of the wrong people-or, rather, there aren’t any right people.
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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The real problem is not whether machines think but whether men do.
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The problem of far greater importance remains to be solved. Rather than build a world in which we shall all live well, we must stop building one in which it will be impossible to live at all.
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The real problem is not whether machines think but whether men do.
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Indeed one of the ultimate advantages of an education is simply coming to the end of it.
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The mob rushes in where individuals fear to tread.
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Some of us learn control, more or less by accident. The rest of us go all our lives not even understanding how it is possible, and blaming our failure on being born the wrong way.
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A person’s genetic endowment, a product of the evolution of the species, is said to explain part of the workings of his mind and his personal history the rest.
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I will be dead in a few months. But it hasn’t given me the slightest anxiety or worry. I always knew I was going to die.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
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A disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
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A child who has been severely punished for sex play is not necessarily less inclined to continue; and a man who has been imprisoned for violent assault is not necessarily less inclined toward violence.
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Behavior is determined by its consequences.
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A vast technology has been developed to prevent, reduce, or terminate exhausting labor and physical damage. It is now dedicated to the production of the most trivial conveniences and comfort.
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