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An important fact about verbal behavior is that speaker and listener may reside within the same skin.

B. F. Skinner

A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
B. F. SKINNER

Principle Recognition Run Study Yourself
A permissive government is a government that leaves control to other sources.
B. F. SKINNER

Control Government Leaving Source
I will be dead in a few months. But it hasn’t given me the slightest anxiety or worry. I always knew I was going to die.
B. F. SKINNER

Anxiety Death Myself Worry
Your liberals and radicals all want to govern. They want to try it their way- to show that people will be happier if the power is wielded in a different way or for different purposes. But how do they know? Have they ever tried it? No, it’s merely their guess.
B. F. SKINNER

Different People Trying
The major difference between rats and people is that rats learn from experience.
B. F. SKINNER

Animal Difference Learning People
The one fact that I would cry form every housetop is this: the Good Life is waiting for us – here and now.
B. F. SKINNER

Cry Goodness Life Wait
The real problem is not whether machines think but whether men do.
B. F. SKINNER

Problem Reality Science Technology
It is a surprising fact that those who object most violently to the manipulation of behaviour nevertheless make the most vigorous effort to manipulate minds.
B. F. SKINNER

Change Effort Mindset Violence
Chaos breeds geniuses. It offers a man something to be a genius about.
B. F. SKINNER

Deep Destruction Genius Mad Men
We do not choose survival as a value, it chooses us.
B. F. SKINNER

Choice Survive Value
The real question is not whether machines think but whether men do. The mystery which surrounds a thinking machine already surrounds a thinking man.
B. F. SKINNER

Men Question Reality Technology Thinking
What is love except another name for the use of positive reinforcement? Or vice versa.
B. F. SKINNER

Deep Love Positive
Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
B. F. SKINNER

Ideas Myself People Thinking Value
Was putting a man on the moon actually easier than improving education in our public schools?
B. F. SKINNER

Easy Education Improvement Men Moon School
The real question is not whether machines think but whether men do. The mystery which surrounds a thinking machine already surrounds a thinking man.
B. F. SKINNER

Men Question Reality Technology Thinking
I don’t believe in God, so I’m not afraid of dying.
B. F. SKINNER

Afraid Believe Death God Myself

An important fact about verbal behavior is that speaker and listener may reside within the same skin.

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An important fact about verbal behavior is that speaker and listener may reside within the same skin.

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