…not everyone is willing to defend a position of ‘not knowing.’ There is no virtue in ignorance for its own sake.
B. F. SKINNERAn important fact about verbal behavior is that speaker and listener may reside within the same skin.
More B. F. Skinner Quotes
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The juvenile delinquent does not feel his disturbed personality. The intelligent man does not feel his intelligence or the introvert his introversion.
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Do not intervene between a person and the consequences of their own behavior.
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The simplest and most satisfactory view is that thought is simply behavior – verbal or nonverbal, covert or overt. It is not some mysterious process responsible for behavior but the very behavior itself in all the complexity of its controlling relations.
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If the world is to save any part of its resources for the future, it must reduce not only consumption but the number of consumers.
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Men build society and society builds men.
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A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
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In a world of complete economic equality, you get and keep the affections you deserve. You can’t buy love with gifts or favors, you can’t hold love by raising an inadequate child, and you can’t be secure in love by serving as a good scrub woman or a good provider.
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The way positive reinforcement is carried out is more important than the amount.
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The real question is not whether machines think but whether men do. The mystery which surrounds a thinking machine already surrounds a thinking man.
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Problem-solving typically involves the construction of discriminative stimuli
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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Society attacks early, when the individual is helpless.
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I will be dead in a few months. But it hasn’t given me the slightest anxiety or worry. I always knew I was going to die.
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The simulated approval and affection with which parents and teachers are often urged to solve behavior problems are counterfeit. So are flattery, backslap-ping, and many other ways of “winning friends.
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Teachers must learn how to teach they need only to be taught more effective ways of teaching.
B. F. SKINNER