Old age is rather like another country. You will enjoy it more if you have prepared yourself before you go.
B. F. SKINNERA vast technology has been developed to prevent, reduce, or terminate exhausting labor and physical damage. It is now dedicated to the production of the most trivial conveniences and comfort.
More B. F. Skinner Quotes
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Twenty-five hundred years ago it might have been said that man understood himself as well as any other part of the world. Today he is the thing he understands least.
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Society attacks early, when the individual is helpless.
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It is a mistake to suppose that the whole issue is how to free man. The issue is to improve the way in which he is controlled.
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Unable to understand how or why the person we see behaves as he does, we attribute his behavior to a person we cannot see, whose behavior we cannot explain either but about whom we are not inclined to ask questions.
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We have not yet seen what man can make of man.
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The real problem is not whether machines think but whether men do.
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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.
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A person’s genetic endowment, a product of the evolution of the species, is said to explain part of the workings of his mind and his personal history the rest.
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The only geniuses produced by the chaos of society are those who do something about it. Chaos breeds geniuses. It offers a man something to be a genius about.
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The real problem is not whether machines think but whether men do.
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We shouldn’t teach great books; we should teach a love of reading.
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Chaos breeds geniuses. It offers a man something to be a genius about.
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The simplest and most satisfactory view is that thought is simply behavior – verbal or nonverbal, covert or overt. It is not some mysterious process responsible for behavior but the very behavior itself in all the complexity of its controlling relations.
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In a world of complete economic equality, you get and keep the affections you deserve. You can’t buy love with gifts or favors, you can’t hold love by raising an inadequate child, and you can’t be secure in love by serving as a good scrub woman or a good provider.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
B. F. SKINNER