Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
B. F. SKINNERThe way positive reinforcement is carried out is more important than the amount.
More B. F. Skinner Quotes
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
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When we say that a man controls himself, we must specify who is controlling whom.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
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It has always been the task of formal education to set up behavior which would prove useful or enjoyable later in a student’s life.
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A person’s genetic endowment, a product of the evolution of the species, is said to explain part of the workings of his mind and his personal history the rest.
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What is love except another name for the use of positive reinforcement? Or vice versa.
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Teachers must learn how to teach they need only to be taught more effective ways of teaching.
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A child who has been severely punished for sex play is not necessarily less inclined to continue; and a man who has been imprisoned for violent assault is not necessarily less inclined toward violence.
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When we say that a man controls himself, we must specify who is controlling whom.
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Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
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A permissive government is a government that leaves control to other sources.
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The simplest and most satisfactory view is that thought is simply behavior – verbal or nonverbal, covert or overt. It is not some mysterious process responsible for behavior but the very behavior itself in all the complexity of its controlling relations.
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If the world is to save any part of its resources for the future, it must reduce not only consumption but the number of consumers.
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A person who has been punished is not thereby simply less inclined to behave in a given way; at best, he learns how to avoid punishment.
B. F. SKINNER