Problem-solving typically involves the construction of discriminative stimuli
B. F. SKINNERI’ve often said that my rats have taught me much more than I’ve taught them.
More B. F. Skinner Quotes
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If freedom is a requisite for human happiness, then all that’s necessary is to provide the illusion of freedom.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
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In a world of complete economic equality, you get and keep the affections you deserve. You can’t buy love with gifts or favors, you can’t hold love by raising an inadequate child, and you can’t be secure in love by serving as a good scrub woman or a good provider.
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The real question is not whether machines think but whether men do. The mystery which surrounds a thinking machine already surrounds a thinking man.
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An important fact about verbal behavior is that speaker and listener may reside within the same skin.
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Men build society and society builds men.
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If the world is to save any part of its resources for the future, it must reduce not only consumption but the number of consumers.
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Behavior is determined by its consequences.
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We admire people to the extent that we cannot explain what they do, and the word ‘admire’ then means ‘marvel at.’
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We shouldn’t teach great books; we should teach a love of reading. Knowing the contents of a few works of literature is a trivial achievement. Being inclined to go on reading is a great achievement.
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Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
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Give me a child and I’ll shape him into anything.
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Those who have had anything useful to say have said it far too often, and those who have had nothing to say have been no more reticent.
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A fourth-grade reader may be a sixth-grade mathematician. The grade is an administrative device which does violence to the nature of the developmental process.
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It is a surprising fact that those who object most violently to the manipulation of behaviour nevertheless make the most vigorous effort to manipulate minds.
B. F. SKINNER